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UGC NET Distribution channels Previous Year Questions

JRFSmart holds 22 previous-year questions on Distribution channels from UGC NET Commerce (Paper 2), filed under Unit 8: Marketing Management, drawn from 16 of the 22 exam papers in the bank (2018–2025). Each question can be practised with a full explanation and shows how often NTA has returned to the same idea.

22Questions
16 of 22Papers containing it
HighFrequency
2018–2025Years covered

What is asked in Distribution channels

The questions in this topic fall under these subtopics, ordered by how many previous-year questions each has.

SubtopicQuestions
Direct selling and direct marketing1
Marketing channels1
Retail supply chain1
Channel evaluation criteria1
Discount retailers1
Types of channel conflict1
Length of the distribution channel1
Factors influencing distribution decisions1
Channel value and market growth1
Channel conflict1
Mega consumption events1
Intensive distribution1

NTA repeat analysis

Distribution channels appears in 16 of 22 papers (73%), which JRFSmart rates as high frequency.

Sample previous-year questions

Arrange the following channels in the increasing order of value-addition of sales. A. Retail Store B. Sales force C. Internet D. Value-added partners E. Distributors Choose the correct answer from the options given below:

January 2025

Match the LIST-I with LIST-II LIST I | LIST II A. Introduction | I. Phase out unprofitable outlets B. Growth | II. Build Selective distribution C. Maturity | III. Build intensive distribution D. Decline | IV. Build more intensive distribution Choose the…

January 2025

Ecofresh Pvt. Ltd., a startup in India, produces eco-friendly home cleaning products such as liquid detergents, floor cleaners and dishwashing liquids. The company follows a green marketing approach and highlights its products as biodegradable, safe and…

December 2025

The Channels/Levels of distribution are: A. Direct marketing channel or zero-level channel B. Dual-level channel or Single-level channel C. Exclusive distribution D. Reverse flow channel E. Selective distribution Choose the correct answer from the options…

June 2024

Arrange the given steps involved in designing a channel system in the logical order - A. Evaluating the distribution environment B. Evaluating the short-listed alternative designs and selecting the one that suits the firm best C. Matching the channel design…

September 2024

E-commerce and large retailers in India bet big on mega consumption events on which of the following days? A. Republic Day B. Independence Day C. Black Friday D. Cyber Monday E. Akshya Tritiya Choose the most appropriate answer from the options given below…

March 2023

Which of the following are true when an organization uses intensive distribution of its products? A. Customers are moderate in number. B. Widespread market coverage C. Customers are brand-conscious D. Mass advertising E. Pleasant shopping conditions Choose…

March 2023

A Vertical Marketing System (VMS) combining successive stages of production and distribution under single ownership, is known as:

March 2023

Showing 8 of 22 questions, without answers. Practise the full set with options, the official answer and JRFSmart's explanations.

Practise Distribution channels

All 22 questions, one topic, with explanations and repeat data. One topic in every unit is free.

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Related topics in this unit

Marketing conceptsPricing decisionsPromotion mixConsumer behaviourServices marketingMarket segmentationProduct decisionsMarketing strategy
All of Marketing ManagementUGC NET Commerce unitsSearch Distribution channels